Tech and Soul


Dove – The Art Of Self Care

For the launch of the exclusive moisturizer line for Brazilian skin, Dove decided to restore works of art that are exhibited at MASP as a symbol of care for the skin of women immortalized in paintings.

The “The Art of Self Care” campaign placed Dove in relevant subjects related to care, beauty, art and culture, in addition to receiving 96% of positive mentions in social media.

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